01
Incomplete data
Decisions are made on partial or stale information that obscures the true scope of the problem.
Evidence-Based Decision-Making · Edmonton, AB
Turn Data into Decisions That Matter.
Evidence-based research, analytics, and net-impact analysis for governments, communities, and institutions across Canada. We combine deep methodological rigour with multicultural sector expertise to surface insights that change outcomes.
Treaty 6 Territory • PIPEDA-aligned data handling • OCAP® principles • Bilingual EN / FR
Why this work matters
73%
of strategic decisions fail because the underlying evidence is incomplete, outdated, or contextually wrong.
$2.6B
Canadian public spending on community programs each year is shaped by research evidence. The quality of that evidence determines impact.
6
core service practices — from primary data collection through advanced geospatial analysis and multicultural sector engagement.
The Problem
Why most strategic decisions miss.
Even well-resourced organisations make the wrong call. Not because the intent is wrong — because the evidence underneath the decision is fragmented, late, or doesn't reflect the community it's meant to serve.
We exist to fix the layer beneath the strategy: the data, the analysis, and the lived context that should drive every choice.
02
Wrong context
Findings get applied across populations they were never validated against — particularly in multicultural settings.
03
No follow-through
Evaluation stops at outputs. Without measuring net impact, programmes can't course-correct.
Our Approach
Evidence-Based Decision-Making, end-to-end.
EBDM is the discipline of bringing the best available evidence into every strategic decision, then tracking whether the resulting action created the outcome it promised. Our work covers the full arc — from the moment a question is framed to the year-three impact study.
- 01
Understand
We embed with stakeholders to map the question, the constraints, and what a useful answer would actually look like.
- 02
Collect
Primary surveys, structured interviews, secondary scans, administrative records — collected at the appropriate ethical bar.
- 03
Analyse
Statistical and spatial methods, qualitative coding, mixed-methods triangulation — chosen for the question, not the toolkit.
- 04
Interpret
We make the evidence legible. Plain-language briefs, visuals decision-makers can act on, options laid out with trade-offs.
- 05
Measure impact
Net-impact evaluation continues after the report. We track whether the decision actually changed the outcome.
Our Services
See all services
Six practices. One discipline.
Every engagement draws from a defined set of methods we have refined across health, education, government, nonprofit, and community work.
01
Data Collection
Surveys, interviews, focus groups, and ethnographic fieldwork built for the populations being studied.
02
Data Engineering
Clean, validated, well-documented pipelines that let analysts spend time on questions, not cleanup.
03
Data Analytics
Statistical modelling, predictive analysis, and interpretive reporting that decision-makers can read.
04
GIS & Mapping
Spatial analysis that surfaces patterns invisible in a spreadsheet — service deserts, access gaps, catchments.
05
Evaluation & Measurement
Theory-of-change frameworks plus net-impact studies that measure what changed, for whom, and at what cost.
06
Multicultural Sector Engagement
Community-rooted methods that produce evidence reflecting Canada’s actual demographic reality.
The LIIMRA Advantage
All 12 advantages
Where every other research firm stops, we start.
01
Problem
Decisions made on incomplete or outdated data
Our Solution
Rigorous primary collection with built-in data validation and freshness audits.
02
Problem
Findings that don't reflect the community
Our Solution
Multicultural sector engagement built into every methodology, not bolted on.
03
Problem
Programmes that can't prove their net impact
Our Solution
Theory-of-change frameworks + counterfactual analysis from day one.
04
Problem
Reports that decision-makers can't actually use
Our Solution
Plain-language briefs, action-mapped recommendations, presentation support.
05
Problem
Spatial patterns hidden inside row-based data
Our Solution
GIS-led analysis that surfaces service gaps, access deserts, and catchments.
06
Problem
Evaluations that stop at outputs instead of outcomes
Our Solution
Net-impact measurement that follows decisions through to year-three outcomes.
“Real knowledge is to know the extent of one's ignorance.”
Who We Are
About LIIMRA
A research consultancy built around the discipline of honest evidence.
LIIMRA is a research and analytics consultancy based in Edmonton, Alberta. We work with governments, nonprofits, academic institutions, and community organisations on questions where the answer actually has to be right.
Our team is small, multidisciplinary, and committed to evidence-based decision-making as both a method and a posture. We say what the data shows, including when it is uncomfortable.
10+
Years of cumulative research practice across the senior team.
14
Languages collectively spoken across our analyst and field team.
Start a Project
Tell us about the decision you are trying to make. We will tell you what evidence it needs.
Most engagements begin with a 30-minute call. We will scope the question, suggest a methodology, and tell you honestly whether we are the right team for the work — or who is.
Headquartered in Edmonton
- Edmonton, Alberta — Treaty 6 Territory
Serving clients across all Canadian provinces and territories
- info@liimra.ca
Project enquiries answered within one business day
- Careers
Interested in joining LIIMRA Partners? Reach out to us.